Tag Archives: communication

Will your homepage survive, when page views dies?

Mar152012
Posted by dojan

All these pages are a bit confusing. What is a brand page, really? Is your home page one of your brand pages? Is your newsroom one of your brand pages? What about your blog? How many brand pages does your business need? What for? Is the newsroom entitled to exist? Is the page view really [...]

Posted in Blogs, Corporate blogs, facebook, Google, internet, kommunikation, Marketing, Media, New media, Newsroom, PR, Social media, Social media newsrelease, Social media newsroom, Social network. Also tagged with , , , , , , , , , , , , , , , . Comments: 2 Comments

Brian strikes back: No shortcut for the holy grail of PR

Feb272012
Posted by dojan

The key take away from Ragan Social Media for PR and Corporate Communications conference in Las Vegas last week was loud and crystal clear: “There’s no shortcut for the holy grail of PR: Success can not be hunted, it must be a consequence.” Most of us are all connected. And always. We can express ourselves [...]

Posted in internet, kommunikation, Marketing, PR, PR 2.0, Social media, Social network. Also tagged with , , , , , , , , . Comments: Leave a comment

How Tumblr is changing the PR industry

Sep192011
Posted by dojan

Well the original title from the Read Write Web is “How Tumblr is changing journalism”. But it doesn’t really matters. I think content curation activites, and related tools for that, already has, or for sure will change, the way we share stories with each other, as information junkies, as journalists. as PR communicators, as people. [...]

Posted in Blogs, Citizen journalism, Corporate blogs, Editorial staffs, Google, journalistik, kommunikation, Marketing, Media, Microblogs, New media, News agency, PR, PR 2.0, SEO, seo pr, Social media, Social media newsroom, web 2.0. Also tagged with , , , , , , , , , , , , , , . Comments: Leave a comment

The company’s social graph – and how to benefit from it

Sep012011
Posted by dojan

I had a inspiring session during the Sweden Social Web Camp (SSWC) at Tjärö a few weeks ago. We were ca 50 social media evangelists that did discuss what ever a company has a social graph or not? And if it does exist; how does it look like, and how can the company use it? [...]

Posted in Information society, internet, kommunikation, Marketing, People, PR, Social media, Social network. Also tagged with , , , , , , , , , , , . Comments: 3 Comments

Communication a huge and confusing melting pot

Mar032011
Posted by dojan

Everybody in communication business talks about it everywhere! The new and ever-changing communication landscape has turned the media industry on its head. The confusion is now complete. Much of what we have learned and become accustomed to is no longer valid. This applies particularly to media, journalism, public relations, marketing, and sales. The professionals within [...]

Posted in Adsense, AdWords, Blogs, Buzz, Citizen journalism, Corporate blogs, Editorial staffs, facebook, Google, internet, journalistik, kommunikation, Long tail, Marketing, Media, Media Business, New media, Newsroom, Paper and magazines, PR, PR 2.0, public service, Reklam, Social ads, Social media, Social media newsrelease, Social media newsroom, Social network, söktjänster, Tools, TV, Twitter, web 2.0. Also tagged with , , , , , , , , , , , , , , , . Comments: 2 Comments